No One Cares About Your Website Slider
I’m sorry but it’s true. Most arts organizations have some sort of slider feature (also called a carousel) on their website. You probably do right now. Well, the cold hard truth is that very few people are actually seeing that slider content. How do I know this? DATA. (No, not this Data. I’m talking about real facts that have been collected and analyzed over time.) I think it makes us (meaning arts marketers and arts administrators) ...
Here Are Some Secret Weapons That Will Get Rid Of Frustrating Copy/Paste Formatting Problems With Online Content
By
Are you responsible for managing your organization’s online content? If so, then you likely know the pain that comes with copy/paste formatting problems. You copy text from a source file but when you paste it into your content management system, the formatting is all wrong or worse, basic keyboard commands don’t seem to work (“why is the enter key only giving me a line break instead of a paragraph break!?!”). Fortunately, we’re going to look ...
Level Up Your Logo Design
By
Is logo design something you love to hate? Serving as a crown jewel for your branding, it shows up in nearly everything you do but how many organizations consider responsive web design standards when engaging a major redesign process or design refresh? Smashing Magazine published an article by design agency creative director, Jon Tarr, that examines a new dynamic in logo design that should become a staple in your next process: designing for responsive websites. ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…