Using The Internet Archive’s Wayback Machine To Improve User Experience
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The Internet Archive’s Wayback Machine, which archives screencaps of your website, has been around for some time and it’s just as useful now as ever. Sure, it’s fun to see how some of the cringe-worthy designs from 2001 but go back within the last year and look for changes. Outside of something like your homepage hero image, is anything different? If not, then you just discovered a problem that needs to be addressed and here’s how you can go about fixing it.
An Arts Manager’s Guide To Combating Ghost Referral Spam In Google Analytics
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Among the many types of spammers that have cropped up over the course of the last year, one of the fastest growing variations is Ghost Referral Spammers (GRS) targeting your Google Analytics (GA) account. The end result is a torrent of fake metrics that can be so overwhelming, it compromises the value of your legitimate GA metrics. Google is well aware of the problem and actively working on solutions but in the meantime, you’ll need ...
Begin Thinking About User Experience As Your Brand
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Does your organization still design print material first then use that as the basis for your online design? If so, you’re not only behind the marketing curve, you’re losing ground at record speed. Case in point, take a good hard look at Google’s Material Design language, their formal effort to begin standardizing user experience with specs that continuously evolve. Without getting into too much of the geeky details, Material Design shatters the notion that brand ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…