Work On Those Re-Opening Venue Images

Even pre-Covid the general guidance for promotional images and text was to focus on the audience experience. Regardless of whether the venue you perform/show your work at is allowed to open, that is doubly true now. Except that in the past you would want to depict many people enjoying an experience in close proximity to each other. The focus now is on a safe experience over a raucous, energizing experience. While that description seems pretty demotivating and counter-intuitive to all your instincts, the fact is that a “sold out” socially distanced experience … Read more

A Pandemic Driven Update To Business Holiday Cards

In 2018, I published an article that provided an option for creating a creative business card. Based on your feedback, it entirely helpful for many readers so I wanted to share an update that is more suitable for the COVID era. The original idea focused on pulling statistics from your client/organization’s Google Analytics account, such as the number of annual users. All things being equal, it’s a great option but in the age of COVID, many users have seen sharp falloff on overall users. Including is in a holiday card only reminds … Read more

Bridge the Board And Management With A Working Committee Structure

“I just love board meetings!” said no arts (or any other kind of) manager ever. While I can’t promise you will actually start to say that, I can offer a model that I’ve seen work well in my own organization following its recent adoption. This model will make your governance structure more useful and palatable to all involved. In centers on the presence of a robust committee structure sitting in the space between the board of directors and the management. Deciding to Use Committees A nonprofit board has governance and oversight responsibilities, … Read more