Easy Meeting Scheduling With Doodle

If I can put on my grumpy Gen-X arts admin hat for a moment, I have to say that the older I get, the less I enjoy trying new apps. Instead, finding something that works and sticking with it holds a lot of value. Having said that, when I do run across something new that makes me want to switch, it’s really exciting. Case in point, I started using Doodle to schedule meetings across multiple participants and it has been a terrific tool. Doodle offers free and paid accounts and for most … Read more

The Best Time To Send Email

The one question I always get when I talk about email marketing at conferences or in workshops is, “When is the best day and time to send an email?” My answer is, inevitably, something about how there isn’t a definite answer for this. Each organization is different as is targeting segment within an organization’s list. For example, if you have segments of parents (to whom you talk about your children’s programs) and your segment of subscribers will probably prefer different send times. That said, I believe it is good to be aware … Read more

Get Ready For Google Signals and Cross Device Reporting

Throughout 2018, Google has been releasing all sorts of new and enhanced features inside Analytics and one of the most recent promises to be one of the most exciting: cross device tracking and reporting. Here’s Google’s description: Cross Device reporting in Analytics takes into account people who visit your website multiple times from different devices. Now, instead of seeing metrics in Analytics that show two separate sessions (e.g., one on desktop and the other on mobile), you’ll be able to see when users visited your website from two different devices. By understanding … Read more

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