Ceci Dadisman

Ceci Dadisman is a marketing professional with more than 15 years of experience creating effective communications campaigns utilizing innovative, forward thinking methods. She is nationally recognized as a leader in digital marketing and specializes in multichannel communications campaigns. A frequent public speaker, Ceci’s recent and upcoming engagements feature national conference appearances at NTEN, Museums and the Web, National Arts Marketing Project, Arts Midwest, American Alliance of Museums, OPERA America, Midwest Museums Association, and Chorus America in addition to many other local and regional events. Known for her easy-going and vernacular style, she creates open learning environments with an emphasis on information sharing and useful takeaways. She is a member of the National Arts Marketing Project Advisory Committee and the West Virginia University College of Creative Arts Visiting Committee, and is a mentor in West Virginia University’s Creative Consultant program. She also teaches the arts marketing course at West Virginia University’s College of Creative Arts and is on the faculty of Chorus America’s Chorus Management Institute. Ceci was born and raised in Pittsburgh, PA and graduated from West Virginia University’s College of Creative Arts. She currently lives in Cleveland, Ohio.

To Text Or Not To Text

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That is the question. Whether ’tis more effective to send SMS messages to your patrons, or to take a stance against it and by opposing, miss out. With 97% of Americans owning a mobile phone, texting is a way to reach a large portion of our audiences. Also, our inboxes overwhelmed with work and personal emails which can make texting a better way to get a message out to a targeted audience. So, what are some of the benefits of using texting as a communications channel? More than half of people respond … Read more

#ShowTheSalary

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It’s no secret that many of us in the industry have been pushing organizations to list the salary range when advertising a job. This week, New York City has passed a law that employers must include the salary range in a job posting beginning in April 2022. The bill, which passed on Wednesday in a 41 to 7 vote, says employers failing to list minimum and maximum salary ranges for New York City-based roles are engaging in discriminatory practices. I encourage you to read all the details in this recent article on … Read more

Research Data On Vaccine Mandates

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As organizations return to in-person events, many are deciding whether to have a vaccine mandate for staff, artists, and/or ticket buyers/attendees. My colleague Drew McManus is compiling a database of vaccination policies from all types of organizations. Organizations that have not yet implemented a vaccine mandate, especially for patrons, may be feeling some hesitance fearing push-back. Pew Research Center has recently published data on the public’s comfort level in engaging in certain activities during the pandemic and also whether they would favor showing proof of vaccination. TL;DR more than 50% favor showing … Read more

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