Should You Use MailChimp’s New Website Builder?

Quick Answer: No. Longer Answer: MailChimp recently added a website builder to its suite of features. This is a logical addition especially because MC is looking to become a full-service CRM platform. The website builder is easy-to-use and lightweight, but it doesn’t have enough features for what most arts organizations need. That said, it could be useful to very small organizations building a first website or making the move from Wix or Weebly. I could also see it being a good option for individual artists. If you do not fall into one … Read more

A Guide To Better Donor Communications

I recently wrote a bit of a rant on Medium about the need to be more insightful in terms of how we communicate with our donors. This led me to think about the tactical side of that and how that would be implemented in a communications campaign. We tend to start with a patron’s donor level in creating messaging for an appeal. Whilst the amount of a gift is important information, so is the level of engagement with your organization. Each target group will respond to different messaging and knowing what each … Read more

conferences

Arts Admin Conferences You Should Know About

A while back, I asked my fellow arts administrators to help compile a list of conferences that are applicable to our field. Here is the finished list! Conferences for Arts Administrators Well, perhaps it isn’t finished…if you have any conferences to add, you can still do so here. We’re on the honor system here, folks. Only edit the document for the forces of good.

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