Get Up And Running With Google Search Console

While Google Search Console (GSC) has always been a power tool every organization should use, it still manages to be one of those things that gets overlooked. Fortunately, it’s increasingly easy to get an account up and running. Google Site Kit, for WordPress, completely automates what used to be a multi-step process. We’ll review how to set up an account manually in a subsequent article. But even if you have an account set up, it ...

You Probably Have More Broken Links Than You Realize

Among the numerous pandemic driven content management tasks that are likely on your plate, checking your site for broken links should be high priority item. If you’re like most groups, you probably ripped up, deleted, and otherwise moved all kinds of site content (think of your events alone). As a result, you probably have a higher ratio of bad links than normal. Free Tools One Chrome extension everyone should have on hand is Check My ...

Are You Getting Google Search Console’s Monthly Performance Reports?

We haven’t talking about Google Search Console in a while, but it is still one of the best secret weapons most arts orgs aren’t using but should. Search Console works in tandem with Analytics and provides enhanced tools to measure search traffic and performance, find and fix issues, and maximize your rank in search results. Toward the beginning of 2020, Search Console started sending out monthly performance reports that include a genuinely useful metrics dashboard. ...

1235 Next