Stop With The Boring CTAs Already!
It is a proven fact that having an optimized CTA button on your landing page, website, or email drives engagement. However, we tend to use the same text over and over again. “Buy Tickets.” “Subscribe.” “Donate.” Maybe “Donate Here.” Pretty boring, right? Well, our friends over at Capacity Interactive have published a great little tool to spice up your CTA buttons. I know from personal experience that having the right text on that CTA button ...
Exploring Instagram Live
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With over 600 million monthly users, Instagram shows no signs of slowing down. In Part 1, we examined Instagram Stories and today’s installment will dive into Instagram Live; you’ll learn all about what it is and how organizations are finding creative ways of using this new feature. Instagram Live: A Primer At the end of 2016, Instagram began rolling out Instagram Live to the general public. Taking the ephemeral spirit of Instagram Stories to an ...
Exploring Instagram Stories
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With over 600 million monthly users, Instagram shows no signs of slowing down. Since Facebook acquired Instagram in 2012, the two services have slowly made it easier for businesses and marketers to have a unified message across both platforms. Ads built in Facebook can be pushed out to Instagram, and business accounts in Instagram can be connected to Facebook Pages for analytics and additional functionality. Instagram is continually adding new features to their app. In ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…