Facebook Is Matching Donations On #GivingTuesday, Here’s What You Need To Know

Facebook has just announced that they are partnering with the Bill and Melinda Gates Foundation to match donations made through Facebook on #GivingTuesday (November 28) up to $2 million. Facebook is also waiving the processing fees for these transactions, even after the match runs out. Because of the nature of Facebook and magnitude of this campaign, I expect that there will be a higher-than-average number of donations via Facebook. That said, this doesn’t apply to funds that ...

Master Your Domain With Google Search Console Connecting Everything To Google Analytics

Master Your Domain With Google Search Console: Connecting Everything To Google Analytics

Now that you’ve created your Google Search Console (CSG) account, have all the website versions set up as properties, selected a preferred version, and submitted a sitemap, you’re ready to connect everything to your Google Analytics (GA) account. Allowing GSC to share data with GA is one of the benefits that makes all this work worthwhile! Google is updating and enhancing the shared data benefits all the time. You can track current benefits at this ...

Culture Track 2017 is here

Culture Track 2017 Is Here!

After waiting for three long years, the 2017 edition of LaPlaca Cohen’s Culture Track has arrived! Arts and culture data nerds, rejoice! As per the Culture Track website: Culture Track is a national online survey of cultural consumers’ attitudes, motivators, and barriers to participation. There are tons of good nuggets of data in the report, but it bears reiterating the most high-level concept. We arts administrators have known this anecdotally for years, but it is ...