Facebook Is Matching Donations On #GivingTuesday, Here’s What You Need To Know
Facebook has just announced that they are partnering with the Bill and Melinda Gates Foundation to match donations made through Facebook on #GivingTuesday (November 28) up to $2 million. Facebook is also waiving the processing fees for these transactions, even after the match runs out. Because of the nature of Facebook and magnitude of this campaign, I expect that there will be a higher-than-average number of donations via Facebook. That said, this doesn’t apply to funds that ...
Culture Track 2017 Is Here!
After waiting for three long years, the 2017 edition of LaPlaca Cohen’s Culture Track has arrived! Arts and culture data nerds, rejoice! As per the Culture Track website: Culture Track is a national online survey of cultural consumers’ attitudes, motivators, and barriers to participation. There are tons of good nuggets of data in the report, but it bears reiterating the most high-level concept. We arts administrators have known this anecdotally for years, but it is ...
Will QR Codes Make A Comeback?
Remember when everyone said that QR codes were the next big thing? All of a sudden, it seemed like every piece of printed marketing material included one. However, QR codes had one major flaw: you had to have a separate app to read them. This turned out to be a real dealbreaker for most smartphone users in the US. That might change with the release of iOS 11. It includes the ability to scan QR ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…