Applying A Little Math And Science To Social Distancing Ticket Revenue

There’s a fascinating article (h/t Rainer Glaap) at ActivityStream.com that examines very positive results from efforts to science our way through maximizing revenue during live events if halls reopen with social distancing regulations in effect. It’s a positive step in the direction we examined from 5/6/2020 in that Activity Stream’s work includes maximum effort analysis to begin calculating optimum seating configurations for sales of single and group adjacent seating. They take things to the next level by creating an algorithm to automatically adjust available seating options when anticipated reductions in distancing requirements roll out. Do yourself a favor and … Read more

Virtual Museum Tours Are So March

In the beginning of all the closures, most museums heavily promoted their virtual tours. (Or, if they didn’t have one already, they created one.) Many saw increased engagement in the tours in those initial days but, if you have been looking at your data, you probably have seen a drop-off in virtual visits. First off, let me say that I think virtual tours are great evergreen content to have and you should keep what you have. That said, a recent article by MuseumHack shows how the web searches for virtual museum tours … Read more

Legal Considerations For Live Streaming Performances

As live-streaming performances moves from being quickly assembled, impromptu performances organizations were using to keep connected with audiences during Covid-19 quarantine toward being a consistent mode of content delivery for individuals and organizations, there are some important legal issues to consider. Please note, these legal considerations are the same regardless of your motivations. Even if you have live streamed content before without issue, there is likely to be more attention paid and less tolerance exhibited by rights holders and unions as performance streaming becomes more prevalent. The Alliance of Performing Arts Conferences … Read more

Send this to a friend