How To Create A “Dark Post” On Facebook
Updated on December 19, 2016 Have you ever experimented with so-called “dark posts” on Facebook? A dark post (also called an unpublished post) is a post that doesn’t show up on your page but can be promoted through an advertising campaign. Dark posts can be really handy when you want to reach out to specific groups of people but not clutter your page with too much varying content. Some examples of how you could use ...
Digital Advertising For Arts Organizations
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As the President of Capacity Interactive, a digital marketing consulting firm for the cultural sector, I speak with hundreds of arts marketers every year about their digital advertising. This includes marketers from organizations of all sizes and genres, from museums to ballet companies, theaters to orchestras. At Capacity we publish an annual benchmark study looking at the digital marketing practices of the sector and work directly with over 100 arts organizations on their digital efforts. ...
Board Recruitment & Rising Expectations
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Non-Profit Quarterly recently hosted a webinar to present “The Completely Revised Guide to Great Board Recruitment.” If you have been following recent conversations about the role of non-profit boards, you will be aware that there is a greater focus on transparency and an increased expectation that boards fulfill their responsibility for good governance. A point that presenter Anasuya Sengupta raises is that legality can be a low bar for ethics and risk aversion and compliance ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…