Level Up Your Logo Design
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Is logo design something you love to hate? Serving as a crown jewel for your branding, it shows up in nearly everything you do but how many organizations consider responsive web design standards when engaging a major redesign process or design refresh? Smashing Magazine published an article by design agency creative director, Jon Tarr, that examines a new dynamic in logo design that should become a staple in your next process: designing for responsive websites. ...
How To Find The Truth About Your Audience Demographics
We all have anecdotal information about who buys tickets to our organization’s event. “Well, our people are all [insert adjective here]” or “our people are [insert adjective here] so they prefer to…” If this sounds familiar to you, you are not alone. But how well do you REALLY know your audience? Do you actually have data that shows who, demographically, is purchasing tickets or memberships? If you do, awesome! If you don’t, I’ve got a ...
How To Create A “Dark Post” On Facebook
Updated on December 19, 2016 Have you ever experimented with so-called “dark posts” on Facebook? A dark post (also called an unpublished post) is a post that doesn’t show up on your page but can be promoted through an advertising campaign. Dark posts can be really handy when you want to reach out to specific groups of people but not clutter your page with too much varying content. Some examples of how you could use ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…