You Down With UGC?
Utilizing user generated content (UGC) is a great way for organizations to not only stay top of mind, but also to take advantage of a little digital word-of-mouth marketing. A recent study found that only six per cent of people surveyed trusted traditional advertising and over three-quarters of those surveyed state they prefer looking at user-generated images. This isn’t surprising to me at all. We’re much more likely to pay attention to a recommendation made by ...
How To Avoid Facebook & Twitter Share Fail
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Facebook and Twitter are great platforms for generating interest and driving ticket sales but there’s no getting around the fact that you must play by their rules. More often than not, this means jumping through a few hoops to customize or update your share content. Here Are Two Common Problems [box]New Content You publish a new webpage or blog post and when you go to share, Facebook and Twitter seem to be pulling up the ...
How to Create Custom Audiences on Facebook
Did you know that you can upload your ticket buyer list and show Facebook ads directly to them? If you are running paid Facebook campaigns, you need to know about the power of Custom Audiences and Lookalike Audiences. As per Facebook, “a Custom Audience from a customer list is a type of audience you can create made up of your existing customers.” And, “Lookalike Audiences are a way to reach new people who are likely ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…