Should You Use MailChimp’s New Website Builder?
Quick Answer: No. Longer Answer: MailChimp recently added a website builder to its suite of features. This is a logical addition especially because MC is looking to become a full-service CRM platform. The website builder is easy-to-use and lightweight, but it doesn’t have enough features for what most arts organizations need. That said, it could be useful to very small organizations building a first website or making the move from Wix or Weebly. I could ...
How To Temporarily Block A Page From Google Search Results
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There are all sorts of reasons why you may need to block a page from appearing in Google search results and fortunately, Google provides a tool you can use to make this happen. Having said that, there is one important prerequisite you’ll need to take advantage of the tool in the form of a Google Search Console (GSC) account connected to the website where the page lives. If you don’t have a GSC account connected ...
An Updated And Expanded Must-Have Google Analytics Settings Deck
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Earlier this week, I had the pleasure of running a workshop on Must-Have Google Analytics Settings for the League of Chicago Theatres. The 90 minute session included an updated and expanded version of the Click. Click. Done. session that’s been a hit at several nonprofit arts admin conferences over the past several years. I want to extend my thanks to the League’s Director of Member Services, Ben Thiem, for organizing everything and to all of ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…