Reversing Trickle Down Community Engagement

One of my favorite nonprofit blogs, NonProfit with Balls by Vu Le, published a post on 1/20/2015 about the theory of trickle down community engagement.  The Chattanooga Symphony & Opera is in the midst of an education and community engagment planning process, so I was pumped to read this article. Le defines the trickle down theory as: Trickle-Down Community Engagement (TDCE). This is when we bypass the people who are most affected by issues, engage and ...

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The Millennial Worker Takeover

THE MILLENNIALS ARE TAKING OVER THE WORLD!! Well, we’re not taking over quite yet, but in less than a decade, the millennial generation (people born between 1981 and 2000) will be the largest segment of the American workforce and moving into power positions that retiring late Boomers and Gen-Xers are leaving. Millennial workers expect different things from employers like better work-life balance, more flexible schedules, and the ability to be socially connected during work hours; ...

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A Little Owl Told Me You Can Schedule Your Tweets…

Keeping an active presence on social media is becoming increasingly more important for all organizations. Arts organizations have many great opportunities to connect with their audiences, find new audiences, and share the work they are doing using different platforms.  But, posting something everyday (sometimes multiple times a day on multiple sites!) can leave you rocking back and forth in front of your computer. The answer? Schedule your tweets.  There are many different sites that will ...