Bio-Writing 101

Bio-Writing 101

As an arts marketer, I have seen a huge variety of artist biographies. I love the ones that need no editing from me and can go straight to the printer for our programs. I cringe when I see bios that are full of spelling and grammar mistakes, missing italics or appropriate quote marks, too many words, etc. Whether you’re an artist or a professional, we all need a bio at some time in our career. ...

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Physics and Theater

Since there is always a call for ideas to integrate the arts into other school subjects, I wanted to note the intersection of theater and physics. One of the great things about the backstage of a theater is that it is a showcase of physics in practice. View From The Grid How often have you ever raised or lowered venetian blinds perfectly evenly? Probably never. There is always a bit of adjustment needed. Then you ...

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Structured Data 01

Do More For Event Search Results In 15 Minutes Than You Accomplished With Years Of SEO

SEO is dead, long live Structure Data! If you’re still hung up on fine tuning every possible element of SEO I have good news for you; you can stop. Google’s search algorithms are going to see past any trick and if you follow their prescribed methods for integrating micro data markup into your website’s code, you’ll accomplish far more than you ever could with old-school SEO tactics. And if you don’t have the capacity or ...