Using Stock Photos in Marketing: 20 Sites with Free Images
Wouldn’t it be great if you had high quality, high resolution photos to promote every single event/concert/exhibit? For those of us who live in the real world of non-profit arts management, this is often not the case. In the real world of orchestra marketing, we sometimes deal with low resolution, candid shots from guest artists or past events that we’re expected to use in our promotion. Having high resolution photos is very important for a graphic ...
Sharing The Secret
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There is a poem by Denise Levertov, “The Secret,” that addresses so many of the anxieties and hang ups that both artists and potential audiences have about art. I feel like the poem should be handed out at performances, museum galleries, literature classes, intro to [insert arts discipline] classes in order to reassure people of their ability to have an authentic and valid experience. You can read the full text for yourself, but I wanted ...
When To Clap & What To Wear: Two Remarkably Practical Guides You Can Use
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Chattanooga Symphony & Orchestra concertmaster Holly Mulcahy has been on a tear as of late by tackling two of the most difficult questions arts orgs (especially classical music groups) encounter on a regular basis: when to clap and what to wear. Mulcahy addresses each in separate posts at her blog, Neo Classical, and unlike the typical examination of these well-worn topics, she provides a wealth of useful insight geared far more toward making patrons feel ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…