Spoiler Alert: Multichannel Communications Work Best With Donors
If you’ve been reading my posts over the years, you know that I’m an advocate of multichannel communications campaigns. It is important to communicate on a variety of channels (social media, email, direct mail, etc) because each channel reinforces the others and strengthens your content. Your patrons will likely see your message on more than one channel before they take an action. A recent article in Forbes provides data that shows that shows existing donors ...
Toward Crafting Better Conflict Of Interest Policy And Practice
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As the world becomes more connected, rules and regulations governing conflicts of interest associated with geographic boundaries start to lose their relevance. Broader definitions and applications of a board member’s duty to a non-profit are required. This is the view of David O. Renz in an excellent guide on non-profit conflicts of interest on Non-Profit Quarterly. Renz compares the conflict of interest policy of the United States, which is focused narrowly in terms of private ...
Panels And Post Show Discussions
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Conversations around performances and events really can enhance the experience for people, but making it an effective and enjoyable experience can take some preparation and discipline. One of my favorite pieces on the practice was written for HowlRound by Brant Russell reflecting on his experience leading the discussions at Steppenwolf Theatre. He presented 11-ish rules that were basically aimed at having the moderator employ the lightest touch while also keeping the discussion away from questions ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…