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Twitter Doesn’t Count After November 20th

Twitter is on a role with controversial changes lately, and one imminent update is very hard to like, and will certainly not go down as anyone’s favourite. Last month, Twitter announced they will discontinue share counts in their API. Translation: you know those social sharing buttons at the top of this post that help you share this page on Twitter and Facebook? (Feel free to try it now.) As of November 20th the Twitter button isn’t going …

The Podcast Connection

Watching the tweets from the National Arts Marketing Project Conference—#NAMPC—this past weekend, I was struck with an overwhelming sense of deja vu. Talk of storytellers lulling audiences into a comfortable dream state, of the surprisingly intimate relationship between podcasters and listeners…it was all in the keynote by Radiolab’s Jad Abumrad. It’s also part of a session I gave at #TCG14 with Jason Snell of the Incomparable Radio Network. (Full disclosure: I’m also part of several …

Why Can't Artist Bios Be Better

Why Can’t Artist Bios Be Better?

Concert season is here and with it, program creation season!  My organization, the Chattanooga Symphony & Opera is a mid-level organization that produces about 30 concerts with programs each year, usually featuring a guest artist and their bio. Right at the start of our concert season, on September 17, 2015, NPR’s Deceptive Cadence blog posted an article called “Why Can’t Artist Bios Be Better?” by Anastasia Tsioulcas.  If you, like me, have read artist bios, …

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a heart is born

A Heart is Born

If your Twitter feed was anything like mine on November 3rd, it was approximately 50% rants about Twitter replacing Faves with Likes, 50% essentially claiming the change is a “first world problem”, and 1% kittens (percentages may not add up to 100% due to rounding). If you’re just catching up, Twitter has replaced the Favourites button (or star) with a Like button (or heart). This, of course, aligns with many other social media channels like Instagram, Tumblr, …