How To Create A “Dark Post” On Facebook

How To Create A “Dark Post” On Facebook

Updated on December 19, 2016 Have you ever experimented with so-called “dark posts” on Facebook?  A dark post (also called an unpublished post) is a post that doesn’t show up on your page but can be promoted through an advertising campaign. Dark posts can be really handy when you want to reach out to specific groups of people but not clutter your page with too much varying content.  Some examples of how you could use ...

Swap Ideas

Looking for Social Media Content? Try A Swap!

Wired reporter Liz Stinson published a February, 2016 article about the February 2 #MuseumInstaSwap where 18 visual arts museums in New York City swapped social media content for the day. Most organizations are all about promoting their own exhibits/performances/artists on their social media platforms…nothing wrong with that.  But, this InstaSwap gave museums the opportunity to find common threads between their own collection and their partner organization’s collection.  And, I suspect, was a great opportunity to cultivate new ...

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Instagram Change Notification

Getting Into Instagram’s New Algorithm Rhythm

If you’ve been following ArtsHacker’s recent exploration of Instagram, you’re already well on your way to making the most of this very visual social media tool. And change being the only thing you can rely on these days, Instagram recently announced they will be implementing an algorithm to show users posts they are “most interested in” first, rather than in strict chronological order. This is in the same vein as how Facebook (and now Twitter, ...

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