Social Media Update 2016
A few weeks ago, the Pew Research Center released their Social Media Update. Take a look and see lots of great data about how people are using social media. Over the past decade, Pew Research Center has documented the wide variety of ways in which Americans use social media to seek out information and interact with others. A majority of Americans now say they get news via social media, and half of the public has ...
You Down With UGC?
Utilizing user generated content (UGC) is a great way for organizations to not only stay top of mind, but also to take advantage of a little digital word-of-mouth marketing. A recent study found that only six per cent of people surveyed trusted traditional advertising and over three-quarters of those surveyed state they prefer looking at user-generated images. This isn’t surprising to me at all. We’re much more likely to pay attention to a recommendation made by ...
How To Avoid Facebook & Twitter Share Fail
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Facebook and Twitter are great platforms for generating interest and driving ticket sales but there’s no getting around the fact that you must play by their rules. More often than not, this means jumping through a few hoops to customize or update your share content. Here Are Two Common Problems [box]New Content You publish a new webpage or blog post and when you go to share, Facebook and Twitter seem to be pulling up the ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…