Online Meetings & Open Meeting Laws

Do Your By-laws Allow For Online Meetings? If you live in the United States, you may remember there was much ado when members of the House of Representatives had to return to Washington D.C. to approve a coronavirus relief package because the U.S. Constitution requires in-person voting. Any sort of vote conducted in another manner was vulnerable to a challenge. Similarly, if the bylaws of your non-profit don’t allow for virtual meetings or voting by ...

What To Do When You’re Dark

I don’t have to tell you about the immense toll the COVID-19 pandemic is having on our industry. In light of so many organizations going dark for an undetermined length of time, the question arises as to how to keep in touch with patrons through this uncertain time. I have a few ideas to share with you: Release recordings of performances for people to watch from home. Whether it is an entire opera, or selections ...

My Favorite Digital Marketing Tools

I’m often asked what tools I use to manage digital marketing campaigns. Well, the wait is over! Let’s dive right in. Airtable I love Airtable so much that I’ve devoted an entire post about what makes it so awesome. I use it exclusively to manage campaigns and content calendars. I won’t rehash it all here — just go read the post. Buffer For Facebook, I always recommend using their native post scheduling functionality.  However, Twitter ...