Month: June 2020

A Question Of Face Masks And Liability

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In an earlier entry, I had written about meeting the legal duty of care and planning to re-open your venue as Covid-19 restrictions are relaxed.  It is good to be aware of legal duty of care as a general concept because it exists entirely independent of diseases concerns and is applicable to every aspect of an organization’s operations and decision making. As plans evolve, there are myriad questions that arise about the types of rules and restrictions you create for attendance. This can be an issue regarding the use of face masks, … Read more

Cross Pollinating Ideas About Moving Into The Realm Of Digital Experiences

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There’s an excellent article in the 6/23/2020 edition of SmashingMagazine.com by Suzanne Scacca that examines the ways COVID-19 is forcing the restaurant sector to radically rethink the way they approach websites. Restaurants are notorious for having some of the worst websites. To a large degree, it’s the byproduct of having services like Yelp and OpenTable become the source for revenue generating traffic. As a result, a lousy web design with outdated info wasn’t as big of a problem as it would be for an online retailer. Then came COVID-19. Almost overnight, restaurants … Read more

What Is That Traffic From “l.facebook.com” In Google Analytics?

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If you’ve been looking at your Google Analytics data (which I know you are), you’ve probably seen traffic coming from “l.facebook.com”. You might be asking yourself, “What the heck is that?” Well, it is traffic coming through something called a “link shim”. Link shims were created by Facebook to protect you from malicious links. When you click on a link in Facebook, it checks that link against a huge list of malicious URLs and, if there is any concern, it will ask you if you want to proceed to the URL you … Read more