Begin Chronicling Your Season Using A Year-In-Review Microsite
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Although it’s fairly common practice for the commercial sector, arts orgs haven’t really caught on to the Year-In-Review (YiR) microsite trend yet but they’re doing so at their own peril. In a nutshell, think of YiR microsites like an interactive infographic designed to deliver institutional stats in a timeline based layout, and even though we’re using the term microsite, they can just as easily be incorporated as a static page within your primary website but ...
How To Add A Call To Action On Your Facebook Page
About a year ago, Facebook rolled out it’s “Call to Action” buttons for organizational pages that could be crafted to invite people visiting your page to take some form of action. For a while, the button would only allow users to Book Now Contact Us Use App Play Game Shop Now Sign Up Watch Video However, recently, they’ve added more options, including a “Donate Now” button. A Call to Action button is very easy to ...
Your Small Non-Profit Needs D&O Insurance Too
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Do I Really Need Directors and Officers Insurance? You may hear about Directors and Officers Insurance (D&O) and think only really large non-profits that deal with hundreds of millions of dollars in transactions a year, engage in complex business dealing or are exposed to risk, (like hospitals), require that type of insurance. According to Nonprofits Insurance Alliance Group which primary covers small to medium sized non-profits, the vast majority of legal actions brought against non-profits ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…