One of the biggest frustrations social media managers face on a daily basis is seeing their Facebook page follower count go up and the number of people their posts reach go down. To keep users’ news feeds from being too crowded with band, brand, and bland postings, Facebook is continually tweaking its algorithms to prioritize content users are more likely to interact with.
If you’ve seen your organic reach on Facebook faltering, Kristi Hines at Social Media Examiner posted a great article on May 10 detailing seven ways Facebook’s news feed algorithm works and how you can take steps to ensure your followers are seeing your content.
It certainly takes effort to fully implement these strategies, but knowing how Facebook works is half the battle, so take some time today for a worthwhile refresher on getting the most out of your organic posts.
