
GA Skills For Creating A Data Driven Culture: Secondary Dimensions
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One of the most popular sections of the data driven culture session I co-presented at the 2019 Nonprofit Technology Conference was how to modify a HiPPO culture. If you aren’t already familiar with the acronym, HiPPO stands for: Highest Paid Person’s Opinion A common challenge for those entrusted with gathering, analyzing, and reporting data is creating trust and buy-in among those in executive leadership positions. Fortunately, there are some super easy tools you can use ...

The Latest List Of Google Analytics Must Have Settings And Configurations
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I’m attending #19NTC (the Nonprofit Technology Conference) in Portland, OR this week and in addition to a presenting a session on creating data driven culture along with fellow ArtsHacker, Ceci Dadisman, I’ll be hosting one of NTC’s new tactical sessions. Tactical sessions are shorter sessions, 30-minutes each, are designed to be deep dives into practical, immediately actionable tips and tricks. If that sounds like a lot like what artshacker.com is all about, you’d be on the right ...

It’s Like Excel On Steroids
Most of us are using Excel to manage any number of things, right? *everyone nods in agreement* I’d like to invite you to try my go-to spreadsheet software: Airtable. You guys, this thing is like Excel on steroids (in a good way). I use it exclusively to manage advertising campaigns, editorial calendars, speaking engagements, and more. Here are just a few of the reasons why I love it so much: It is in the cloud ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…