Plan For An Inclusive Post-Covid Cultural Experience
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In mid-December 2020, LaPlaca Cohen and Slover Linett Audience Research released an analysis of the data they collected in the Covid edition of the CultureTrack survey through the lens of race and ethnicity. The three broad categories of change the survey results indicated are: • Becoming more inclusive and community-centered is the most widely desired category and includes greater diversity of voices and faces, greater focus on localness (local artists, local nonprofits, and the local ...
Gathering Data From Virtual Programming
As it becomes more clear that social distancing practices aren’t going to end anytime soon, our attention is turning to how to leverage our online offerings to build future audiences. Many organizations have widely shared free and open content online which has turned out to be a good vehicle to reach current and new patrons. In addition to making it easy to experience the art, this type of deployment removed the barrier of geography and ...
Virtual Museum Tours Are So March
In the beginning of all the closures, most museums heavily promoted their virtual tours. (Or, if they didn’t have one already, they created one.) Many saw increased engagement in the tours in those initial days but, if you have been looking at your data, you probably have seen a drop-off in virtual visits. First off, let me say that I think virtual tours are great evergreen content to have and you should keep what you ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…