Yes, Print Does Still Matter
Just today, new findings from a Temple University study have been released showing that paper still has power. More specifically, that our brains react to and retain content that we have consumed on paper differently than digital. Roger Dooley has published a great summary article on 7/8/2015 about the findings on his always interesting Neuromarketing Blog. A couple of the key takeaways are below but I highly recommend that you take a few moments to read ...
Need Videos Created On A Budget?
We all need to have video spots created at one point or another; whether it is for TV ads, social media, or just for our website. However, creating video spots when you have very little (or even no) video footage can be tricky and it quite quickly can turn into an expensive project. Last year, here at Palm Beach Opera, we had our video spots created by an AMAZING company that did an absolutely excellent ...
Why White Space Is Crucial To UX Design
Just the other day I came across this great article written by Jerry Cao and Kamil Zieba and Matt Ellis on Fast Company about website design. As arts organizations, we sometimes feel that we need to put a lot of information on every page of our website so that people can see everything we offer. However, we must resist that temptation and learn to love white space in order for our websites to be as effective ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…