An Already Great Tool Just Got Better: WebPageTest.org Image Analysis
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We took a deep dive into webpagetest.org in December, 2016 to uncover how it can help you improve page loading times for your website. Recently, they released a new feature in the form of a detailed Image Analysis tool. To use the new tool, begin by running a standard test. Once the results are generated, select the “Image Analysis” link in the summary navigation row: A new tab will open and you’ll see a notice ...
The 2016 Arts Industry Digital Marketing Benchmark Study Is Here
Each year, the folks at Capacity Interactive publish the results of a comprehensive survey of digital marketing at arts organizations around the country. The data provides not only information about what arts marketers are doing out in the field, but also can serve as a benchmark to see how your organization stacks up against your peers. Some key takeaways, as identified on Capacity’s website, are: Arts organizations are underinvesting in websites, particularly mobile experiences. 63% ...
Break Out Of Dull @Org Mailbox Names
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[vc_row][vc_column][vc_column_text]First and foremost, every organization should have at least one general mailbox name on hand. Yes, personal mailbox names are great (provided attrition isn’t too high) and following that, departmental addresses are also useful. Your group needs at least one generic mailbox name to use for the slew of third party provider accounts you’ll need that can always be accessed or recovered regardless of attrition (here’s why). Having said that, there’s no reason anyone needs ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…