exploring instagram live

Exploring Instagram Live

With over 600 million monthly users, Instagram shows no signs of slowing down. In Part 1, we examined Instagram Stories and today’s installment will dive into Instagram Live; you’ll learn all about what it is and how organizations are finding creative ways of using this new feature. Instagram Live: A Primer At the end of 2016, Instagram began rolling out Instagram Live to the general public. Taking the ephemeral spirit of Instagram Stories to an even greater extreme, Instagram Live videos disappear the moment the broadcast ends. While Instagram Live is still … Read more

exploring instagram stories

Exploring Instagram Stories

With over 600 million monthly users, Instagram shows no signs of slowing down. Since Facebook acquired Instagram in 2012, the two services have slowly made it easier for businesses and marketers to have a unified message across both platforms. Ads built in Facebook can be pushed out to Instagram, and business accounts in Instagram can be connected to Facebook Pages for analytics and additional functionality. Instagram is continually adding new features to their app. In late February, the ability to add multiple photos and videos in one post. Users swipe left and … Read more

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