Primer On Ethically Contracting Engagements

Primer On Ethically Contracting Engagements

In other posts here on ArtsHacker, we covered how contracts should be viewed as part of a communication process, preferably one of the final steps. Because the contract memorializes what has been discussed, it is important that the communication process be conducted in a clear and open manner. One of the recurring topics of discussion among artists, agents and presenters is the issues that crop up when people are trying to act in good faith and give the other party the benefit of the doubt, only to have a detrimental outcome. I … Read more

Time Saving Shortcuts Inside Google Analytics

Time Saving Google Analytics Shortcuts

Did you know that the standard browser version Google Analytics (GA) offers a series of keyboard shortcuts? Surprise! They currently come in two types: application shortcuts and date range shortcuts. If you use GA, you know the pain of click overload in order to get where you’re going and these shortcuts will help marginalize that impact. Date Range Basics Just in case you’re new to GA, let’s do a quick overview of what the date range menu can do. Out of the box, GA several predefined ranges: Custom: Data for your custom … Read more

How To Adjust Session And Campaign Length Inside Google Analytics And Why It Matters

How To Adjust Session And Campaign Length Inside Google Analytics And Why It Matters

Once you’ve completed must-have configuration and settings modifications to your Google Analytics (GA) account, such as activating demographics reporting and search tracking then filtering out your own visits, it’s time to dive into some of the more dynamic skills, such as modifying the default Session and Campaign lengths. Out of the box, GA assigns default session and campaign lengths (source). Google provides some basic considerations on how to determine a reasonable length for your timeout threshold. The first suggestion is a no-fail solution, so if your primary website or ticketing website provider … Read more

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