Can You Double Your Clicks With The Jeopardy Effect?
I recently came across this oldie but goodie on Roger Dooley’s Neuromarketing blog and wanted to share. (If you don’t follow Roger on social media or regularly read his blog, you should do so immediately. He is awesome!) Do you want more clicks on your tweets? Or, on your marketing links in emails or ads? Or, if you are a blogger, journalist, or content writer, could you do with more traffic to your articles? A ...
ArtsHacker’s Super Simple Guide To Mastering Transactional Emails Part 1
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Email marketing is great, no doubt about it. But that should only be one of your primary email oriented points of contact and groups that focus solely on email marketing are missing out on everything transactional emails offer. Transactional Emails Defined Unlike traditional email marketing that relies on messages sent to mass recipients, transactional email focuses on purpose driven messages sent to a single recipient. Typically, transactional emails are connected to a specific action, such ...
Let’s Get Your Facebook Ad Campaigns Organized
Are you advertising on Facebook by clicking the Boost Post button at the bottom of your posts? That’s certainly one option to consider and fellow ArtsHacker Jonathan Eifert covered recently covered that option in a wonderfully detailed post but since ArtsHacker is all about options, I have something special to share with you. Facebook has a handy structure for ad campaigns: Campaign > Ad Sets > Ads. Here’s a fun graphic to show that in ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…