How To Find The Truth About Your Audience Demographics
We all have anecdotal information about who buys tickets to our organization’s event. “Well, our people are all [insert adjective here]” or “our people are [insert adjective here] so they prefer to…” If this sounds familiar to you, you are not alone. But how well do you REALLY know your audience? Do you actually have data that shows who, demographically, is purchasing tickets or memberships? If you do, awesome! If you don’t, I’ve got a …
Supporting Female Artists Year Round
Every March, organizations post on social media about female composers, female artists, female conductors, etc. March is Women’s History Month, so those posts are definitely timely and appropriate. But, we should be highlighting and celebrating and supporting female artists year round, not just in one month. (Yes, this same argument goes for highlighting and celebrating and performing African American artists not just in February and Hispanic artists not just in October, and so on and …
Need A Fast And Easy Way To Check For Broken Links?
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Among the numerous mind-numbing tasks related to maintaining online content is checking a page for broken links. Fortunately, there are some developer tricks I can share that will help you cut this task down to size. Although you can employ the services of a fee based provider that will check entire sites for broken links (which you should do once a season), there are a number of free options available in the form of browser …
How To Create A “Dark Post” On Facebook
Updated on December 19, 2016 Have you ever experimented with so-called “dark posts” on Facebook? A dark post (also called an unpublished post) is a post that doesn’t show up on your page but can be promoted through an advertising campaign. Dark posts can be really handy when you want to reach out to specific groups of people but not clutter your page with too much varying content. Some examples of how you could use …
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…