Add Context To Your Google Analytics Data Using Annotations

One of the best kept secrets in Google Analytics hiding in plain sight are annotations, which are little notes you can add to the timeline. Think of it like a 160-character max digital sticky note. Using them is very straightforward and they go a long way toward helping you keep track of variations in regular traffic patterns. Getting started is easy, just go to the Audience > Overview section of your Google Analytics admin panel. ...

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2019 ArtsReach Slide Deck

We’re all about sharing the love, and wanted to share a copy of the session slide deck from our 2019 ArtsReach presentation on must have Google Analytics Settings. It includes the latest screenshots from Google Analytics admin panels and copious notes describing why each setting is important along with answers to typical questions that arise during the respective setup processes. It was a terrific session with an engaged group of attendees. Additional Resources In addition ...

Turn Lists Into Columns With A Little CSS Magic

One of the most common content management frustration points I find clients encounter is finding an attractive way to display long lists inside webpages. For example, the ubiquitous donor list. Sure, a dozen or so names for larger donors in a bullet list looks fine but what about when you get to that $1-$99 range and you have hundred(s) of names? Fortunately, there’s a CSS trick that will let you convert regular bullet (unordered) or ...

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