Unleash Your Data Driven UX Superhero With This ArtsU Webinar & Discount Code


By: Drew McManus

In: Catch All

I’m very happy to announce that on Friday, September 27, 2019 I’ll be leading an Americans for Arts ArtsU webinar on using metrics to refine and enhance your website’s user experience. Better still, the generous folks at Americans for the Arts were kind enough to provide a special discount code non-members can use to reduce the registration fee!

About The Webinar

  • Date: Friday, September 27, 2019
  • Time: 3:00PM ET

Creating happy user experiences (UX) depends on looking at your data. This webinar is designed to provide content managers across all skill levels the tools needed to use basic analytics to make content and layout decisions based on authentic user action rather than personal preference or best guesses.

We’ll move from concept to implementation using several high priority website components such as navigation, default page layouts, typography, and hero images. Participants will also learn how to master the mystical skill of effective mobile testing to ensure UX is reaching peak performance across all device types.

Questions will be fielded throughout the course of the session.

Learning Objectives

Participants will:

  1. Develop data driven UX refinement skills and define conversion goals.
  2. Learn how to identify problems, apply context, then test solutions.


  • Americans for the Arts Members: FREE!
  • Non-Members: $35

Non-members can save $15 by using the special discount code VENTURE during registration.

Register Online Now

This is brand new webinar I’ve created especially for ArtsU, Americans for the Arts’ forum for today’s leading arts professionals sharing their knowledge, thoughts, and comments on the topics shaping the arts in our communities, schools and nation.

I’m excited to roll it out next month and hope to see as many of you there as possible.

Drew McManus
Drew McManus
In addition to my consulting business, I'm also the Principal of Venture Industries Online but don’t let that title fool you into thinking I'm just a tech geek. I bring 20+ years of global broad-based arts consulting experience to the table to help clients break the cycle of choosing one-size-fits-none solutions and instead, deliver options allowing them to get ahead of the tech curve instead of trying to catch up by going slower. With the vision of legacy support strategy and the delights of creative insights, my mission is to deliver a sophisticated next generation technology designed especially for the field of performing arts. The first step in that journey began in 2010 when The Venture Platform was released, a purpose-designed managed website development solution designed especially for arts organizations and artists. For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, lead a team of intrepid arts pros to hack the arts, lead an arts business incubator, and love a good coffee drink.
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