Let’s Talk About TikTok

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Ok folks, let’s talk about arts organizations on TikTok. In the past few months, I’ve noticed more and more establishing a presence and totally rocking it!

I’ve been in the industry for the advent of nearly all the major social media platforms (and some not so major, and even more now-defunct) and I think that TikTok has the most distinctive style and voice right from the very start. There is no potential to simply repeat content from other channels here — TikTok content must be created specifically for use on the platform.

Some of my favorite accounts at the moment are:

@royaloperahouse
@museumofneonart
@uffizigalleries
@metmuseum
@carnegiemnh
@thewarholmuseum
@taftmuseum
@speedartmuseum
@childrensmuseum

There are also a ton of artists leveraging the platform to showcase the behind-the-scenes workings of creating art. The ballet world seems to be particularly active and I’m loving dancers such as @isabellaboylston and @tilerpeck.

I know many more organizations and artists doing great things on TikTok, so let’s crowdsource a list of them all! I’ve created a simple Google Sheet where anyone can add the handle of an organization or artist — this can be yours or others that you follow and want to share. If you manage your org’s TikTok, there’s a column for your contact information if it is ok for others to reach out with questions or to brainstorm.

I’m excited to see the list we create!

Go to the Google Sheet

About Ceci Dadisman

AvatarCeci Dadisman is a marketing professional with more than 15 years of experience creating effective communications campaigns utilizing innovative, forward thinking methods. She is nationally recognized as a leader in digital marketing and specializes in multichannel communications campaigns.

A frequent public speaker, Ceci’s recent and upcoming engagements feature national conference appearances at NTEN, Museums and the Web, National Arts Marketing Project, Arts Midwest, American Alliance of Museums, OPERA America, Midwest Museums Association, and Chorus America in addition to many other local and regional events. Known for her easy-going and vernacular style, she creates open learning environments with an emphasis on information sharing and useful takeaways.

She is a member of the National Arts Marketing Project Advisory Committee and the West Virginia University College of Creative Arts Visiting Committee, and is a mentor in West Virginia University’s Creative Consultant program. She also teaches the arts marketing course at West Virginia University’s College of Creative Arts and is on the faculty of Chorus America’s Chorus Management Institute.

Ceci was born and raised in Pittsburgh, PA and graduated from West Virginia University’s College of Creative Arts. She currently lives in Cleveland, Ohio.

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