When A Ballet Master Goes Viral

If you’re active on any social media platform, you’ve probably seen this TikTok of ballet master Tomas Karlborg from Staatsballett Berlin. This is not a new video — it is from World Ballet Day 2021 — but it was recently posted on TikTok. (If you’re a ballet nerd like me and would like to watch the entire class, you can do so here.) However, it is a great behind-the-scenes video of company class and a ballet master being ...

AI For Arts Marketing

You’ve almost certainly heard of AI by now and the myriad tools available (free and paid) that can help do everything from writing emails to chatting with website visitors. You may have even tried out some of them like ChatGPT. I’m always interested in how technology can help us run better marketing campaigns, so I’ve been testing and cataloging some of the options that are available. This first post in a series of three is ...

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Take Some Time To Explore AI Copy Generators

If you aren’t already aware, AI copy generators are becoming all the rage. While I won’t blame anyone for responding to that with a healthy 🙄, I can also say my recent experience with one of them has been entirely positive. I spent several days using copy.ai and compared to the others I tried, it’s the most intuitive and produced the most useful content. In a nutshell, their software uses machine learning and artificial intelligence ...

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