The Top 10 Web Design Mistakes We’re Still Making
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The Nielsen Norman Group is made up of researchers who have literally written the books on user experience and usability. Their website is full of helpful articles that you can use to make improvements to your website that are supported by actual research and core to how humans interact with interfaces, not just what’s trendy and looks ‘current’. On October 30th they posted the article “Top 10 Enduring Web-Design Mistakes” that provides a great summary of ...
Take Pride in Your Engagement Efforts All Year Round
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It’s always interesting to see the various advertising campaigns directed towards the LGBTQ market during the month of June and during pride festivals around the world over the summer. I recently came across a fascinating article from June 22 by Alex Mayyasi in The Atlantic called “How Subarus Came to Be Seen as Cars for Lesbians”, which talked about how the brand began cultivating its gay-friendly image way back in the mid-1990s. And while arts organizations have generally ...
Keeping On Top Of Facebook’s News Feed
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One of the biggest frustrations social media managers face on a daily basis is seeing their Facebook page follower count go up and the number of people their posts reach go down. To keep users’ news feeds from being too crowded with band, brand, and bland postings, Facebook is continually tweaking its algorithms to prioritize content users are more likely to interact with. If you’ve seen your organic reach on Facebook faltering, Kristi Hines at Social ...
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…