The Arts Manager’s Christmas Wish List
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Ok, we know – budgets are always tight in the non-profit arts sector, but we can dream, right? Fellow ArtsHacker Drew McManus put together his letter to Santa over at Adaptistration, and here’s my last minute wish-list this year: Adobe Creative Cloud membership Maybe it’s just me, but having the latest and greatest software and hardware does make me feel good. (I wouldn’t turn down a new 5K iMac either, if Santa’s feeling generous…) Coffee AKA “Lifeblood” …
If You Aren’t Filtering Out Your Visits In Google Analytics, You’ll Regret It
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One of the most fundamental enhancements you should make to your organization’s Google Analytics (GA) account is to create a filtered view that excludes all traffic from employees regularly accessing the site from work and/or personal computers. Doing so will provide a far more accurate picture for how your users flow through your site thereby allowing you to make necessary adjustments. Regardless of your GA skill level, this is super easy to setup and will …
Top 5 Reasons Why ‘The Customer Is Always Right’ Is Wrong
I have always believed in this phrase. This doesn’t mean I don’t strive to deliver the best customer service I can to each and every patron, but sometimes a patron becomes so toxic or argumentative, that breaking up with them is the best thing to do for your organization, and for the employees or volunteers who man the box office. I found this great article on Huffington Post that explains why the customer isn’t always …
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…