Want To Reach A Millennial? Send An Email
A November article by Kristin Naragon, published online at the Harvard Business Review came across by newsfeed (not, as the article might suggest to my inbox) that says not Facebook, not Snap Chat, not text messaging, but email is the best way to reach millennials. Surprised by that? Me too. But, the article goes on to give good reason why email is best used and as I read, I realized that yes, actually, I personally, as …
I’m Drew McManus, ArtsHacker Editor-In-Chief. This Is How I Get Things Done.
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When your business covers everything from data analysis, to communication, to programming and design, it is easy to get overwhelmed with stuff to get those jobs done. At one point in time, my solutions to those tasks centered on expansion: bigger work surfaces, more peripherals, dedicated equipment, fancier chairs, etc. Somewhere along the way, all of that stuff started to have a counterproductive impact on day to day efficiency so the new goal became work smarter with fewer tools of higher quality.
Sympathy For The Two-Faced Lawyer On Your Board
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Non-profits often seek lawyers to serve on their boards. However, it is important to note that having a lawyer on your organization’s board is not the same thing as having a lawyer represent your organization. Gene Takagi recently posted a piece on the Non-Profit Law Blog aimed at providing lawyers with guidance about serving on a non-profit board, but it is also a good resource to help non-profits understand the parameters of a lawyer’s board …
How To Set Better Marketing Goals
I was just having a conversation with colleagues this morning about the importance of having goals. I, personally, work better if I have something to attain and a roadmap to get there. I ran across this article this morning that is a great guide to setting better marketing goals for your nonprofit. David Hartstein, on the Wired Impact blog, states, “If you don’t know where you’re going, there’s no way to monitor your progress or …
Thank you for the authoritative read on this issue. To me, being able to actually see the icon in the…