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ArtsHackers Super Simple Guide To Mastering Transactional Emails Part 2

ArtsHacker’s Super Simple Guide To Mastering Transactional Emails Part 2

Mon, Aug 8, 2016

By

Drew McManus

In Part 1, we learned what transactional emails are, how to identify all the providers you may use that generate those messages, and must-have elements to include in your message templates. Today, we’re going to learn about how you should go about tracking those messages by connecting dedicated transactional email messaging providers to the services you use (spoiler: yes, there are free options!). You’ve already learned about the six primary points of contact where most ...

Email, Marketing & Communications

Amazon SES, MailChimp, MailGun, MailJet, Mandrill, SendGrid, SendinBlue, Zapier

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ArtsHacker's Super Simple Guide To Mastering Transactional Emails

ArtsHacker’s Super Simple Guide To Mastering Transactional Emails Part 1

Wed, Aug 3, 2016

By

Drew McManus

Email marketing is great, no doubt about it. But that should only be one of your primary email oriented points of contact and groups that focus solely on email marketing are missing out on everything transactional emails offer. Transactional Emails Defined Unlike traditional email marketing that relies on messages sent to mass recipients, transactional email focuses on purpose driven messages sent to a single recipient. Typically, transactional emails are connected to a specific action, such ...

Email, Marketing & Communications

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  • Topic Index
  • Special Features
    • An Arts Admin’s Guide To The Laws Of UX
    • Tracking Incremental Conversions
    • ArtsHacker’s Guide To Web Accessibility Through Content Management
    • ArtsHacker’s Guide To Combating Post Net Neutrality Slowdowns
    • ArtsHacker’s Guide To Setting Up A Google Search Console Account
    • ArtsHacker’s Guide to Podcasting
    • ArtsHacker’s Super Simple Guide To Transactional Email
  • About
    • About ArtsHacker
    • Regular Contributors
      • Drew McManus, Editor-in-Chief
      • Ceci Dadisman, senior contributor
      • Joe Patti, senior contributor
      • Eric Rubio, regular contributor
    • Guest Contributor Articles
    • Prospective Contributor FAQ
    • Become A Sponsor
  • Contact