An Easy Way To Maintain Your Brand Assets

By:
, ,

If I had a nickel for every time I was asked to send someone our logo…

If you’re in arts marketing, you know what I mean.  We all deal with partner organizations, vendors, and designers who need our logo and brand assets and sometimes this can be time consuming to gather everything for them each time.

I recently found out about Brandfolder.com which is a place where you can store all of your brand assets and then share them via a simple URL.  The best part about it is that they have a free plan that will work for the majority of companies out there.  If you need more storage, they offer a 30% nonprofit discount on their paid plans.

At Palm Beach Opera, we’re using the free plan and it is working out great.  Here is what our folder looks like:

Brandfolder

You can upload logos, fonts, colors, photos, videos, brochures, mission statements, and more.  Try it out and see what you think!

About Ceci Dadisman

Ceci is a multi-faceted marketing professional with over 10 years of experience successfully marketing the arts, nonprofits, and small businesses utilizing innovative and cutting-edge initiatives. She is nationally recognized as a leader in digital and social media marketing and specializes in the integration of digital marketing and technology into traditional marketing methods.

She is on the National Arts Marketing Project Advisory Committee, the Arts Midwest Conference Professional Development Committee, is the Immediate Past President of Femfessionals West Palm Beach, the Immediate Past President of the South Florida Chapter of the American Marketing Association, and served for many years as the OPERA America Marketing Network Chair. She was recently appointed to the West Virginia University College of Creative Arts Visiting Committee.

Ceci was born and raised in Pittsburgh, PA and graduated from West Virginia University with a music degree in vocal performance.

Don't Stop Hacking The Arts Yet...

  • I just happened upon the slickest site for creating phone, tablet, and laptop mockups: Magic Mockups.  Those of you who have ever needed to put a mockup of an…

  • Just today, new findings from a Temple University study have been released showing that paper still has power.  More specifically, that our brains react to and retain content that we…

Leave a Comment

Send this to a friend