An Easy Way To Maintain Your Brand Assets

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If I had a nickel for every time I was asked to send someone our logo…

If you’re in arts marketing, you know what I mean.  We all deal with partner organizations, vendors, and designers who need our logo and brand assets and sometimes this can be time consuming to gather everything for them each time.

I recently found out about Brandfolder.com which is a place where you can store all of your brand assets and then share them via a simple URL.  The best part about it is that they have a free plan that will work for the majority of companies out there.  If you need more storage, they offer a 30% nonprofit discount on their paid plans.

At Palm Beach Opera, we’re using the free plan and it is working out great.  Here is what our folder looks like:

Brandfolder

You can upload logos, fonts, colors, photos, videos, brochures, mission statements, and more.  Try it out and see what you think!

About Ceci Dadisman

Ceci is a multi-faceted marketing professional with more than 10 years of experience successfully marketing the arts and nonprofits utilizing innovative and cutting-edge initiatives. Currently the Digital Marketing Manager at FORM, she is nationally recognized as a leader in digital and social media marketing and specializes in the integration of digital marketing and technology into traditional marketing methods.

A frequent public speaker, Ceci’s recent and upcoming engagements feature national conference appearances at NTEN, National Arts Marketing Project, Arts Midwest, OPERA America, and Chorus America in addition to many other local and regional events.

Ceci was born and raised in Pittsburgh, PA and graduated from West Virginia University. She currently lives in Cleveland and makes digital marketing magic at FORM, an agency that works exclusively with arts + culture and nonprofit organizations.

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