Time To Say Goodbye…To People Who Never Open Your Emails

I’d be willing to bet that not everyone to which you send emails opens them. Am I right? If this is the case, you’ve probably got some people on your list who haven’t opened any of your emails for a year or more. If someone falls into that category, odds are it is either an inactive email address or they are simply not interested in what you have to say anymore. Most major email software …

Free #20NTC Webinars

While the decision to cancel #20NTC was disappointing, it’s been equally heartening to see the community members and the organization step up to help fill the void. To that end, NTEN has been aggregating a list of free webinars developed from what would have been conference sessions. Two of those webinars are from ArtsHackers Drew McManus and Ceci Dadisman: Click. Done. Must-Have Google Analytics Settings Webinar Description Without a doubt, Google Analytics does all sorts …

What To Do When You’re Dark

I don’t have to tell you about the immense toll the COVID-19 pandemic is having on our industry. In light of so many organizations going dark for an undetermined length of time, the question arises as to how to keep in touch with patrons through this uncertain time. I have a few ideas to share with you: Release recordings of performances for people to watch from home. Whether it is an entire opera, or selections …

Handling Contractual Elements of Event Cancellations Due To Epidemics & Other Crises

As event cancellations have started to mount due to the growing number of Covid-19 cases around the country, there has been a lot of concerned conversation occurring about the invocation of force majeure clauses in performance contracts. If you are not aware of its application, the clause generally relieves all parties of their contractual obligation due to severe weather, natural disasters, civil unrest, government declarations, union actions and epidemics. I say generally relieves because there …