While the decision to cancel #20NTC was disappointing, it’s been equally heartening to see the community members and the organization step up to help fill the void. To that end, NTEN has been aggregating a list of free webinars developed from what would have been conference sessions.
Two of those webinars are from ArtsHackers Drew McManus and Ceci Dadisman:
Click. Done. Must-Have Google Analytics Settings
Without a doubt, Google Analytics does all sorts of great things, but that doesn’t mean you are getting a complete picture. To get every benefit of the data, you’ll need to activate and/or setup several key features. Attendees will get step by step instructions on how to implement the following must-have GA settings in real-time: Set Your Primary URL, Activate Demographics, Activate Google Signals, Bot Filtering, Filter Your Visits, Referral Exclusions, Activate Search Tracking, and Adjust Session Settings & Campaign Lengths.
- Presenter: Drew McManus
- Date: Tuesday, March 24, 2020
- Start time: 01:00 pm ET
- Duration: 30 min
- Cost: FREE!
The webinar is limited to 100 attendees and space is first come, first serve so don’t wait to register.
Email Communications Makeover
In times of uncertainty, email is a powerful tool to keep in touch with your community of donors and patrons. We’ll talk about how to maximize your email campaigns to drive open rates, engagement, and conversions. In this highly tactical session, you’ll learn best practices that can lead to more engagement and explore email automation functionality that will revolutionize the way you think about and deploy your email campaigns.
- Presenter: Ceci Dadisman
- Date: thursday, March 26, 2020
- Start time: 12:00 noon ET
- Duration: 90 min
- Cost: FREE!