Virtual Museum Tours Are So March
In the beginning of all the closures, most museums heavily promoted their virtual tours. (Or, if they didn’t have one already, they created one.) Many saw increased engagement in the tours in those initial days but, if you have been looking at your data, you probably have seen a drop-off in virtual visits. First off, let me say that I think virtual tours are great evergreen content to have and you should keep what you ...
Legal Considerations For Live Streaming Performances
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As live-streaming performances moves from being quickly assembled, impromptu performances organizations were using to keep connected with audiences during Covid-19 quarantine toward being a consistent mode of content delivery for individuals and organizations, there are some important legal issues to consider. Please note, these legal considerations are the same regardless of your motivations. Even if you have live streamed content before without issue, there is likely to be more attention paid and less tolerance exhibited ...
Which Is Better: Plain Text Or Designed Emails?
A new experiment looks for definitive data on whether a plain text or a designed email will result in more donations. KUOW Public Radio is Seattle’s NPW news station. Their independent, nonprofit newsroom produces award-winning stories, podcasts and events. For a time sensitive fundraising campaign, KUOW decided to test their usual email design against a more simple, stripped down, less designed version to see if it would lead to more donations. You’ll want to read ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…