Using PatronManager For Your New-To-File Ticketbuyer Retention Plan
As you may know, the cost of obtaining a new single ticket buyer for your arts organization is significantly higher than retaining current ticketbuyers and subscribers. Having a retention plan in place to turn new-to-file single ticket buyers into multi-ticket buying households is key to keeping your audience and revenue growing and your marketing costs down. Each organization can define what a New-to-File single ticket buyer is to them, but this is the definition that ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…