Why You May Want To Wait Before Upgrading To Google Analytics 4

You may have heard about the big Google Analytics 4 (G4) rollout a few weeks ago. No doubt about it, G4 ushers in a remarkable new world of tools that add AI-driven insights, even better cross device tracking, and deeper data controls. Having said all of that, there are a few strong reasons why you may want to wait before upgrading. G4 won’t connect to most open source publishing platforms, like WordPress, using one of the many common plugins that connect websites to your Google Analytics account. Even Google’s own Site Kit … Read more

Your New Digital Whiteboard

Disclaimer: I receive no compensation or other consideration from Miro, nor are any links affiliate links. If you’re missing your office whiteboard, I’ve got a digital solution for you! My go-to solution that enables a team to collaborate, brainstorm, or ideate in real time online is Miro, a collaborative online whiteboard software. Miro gives you an endless canvas on which you can create patron journeys, mind maps, wireframes, and more. I have found this tool to be indispensable not only for working with my team, but also for myself when I’m figuring … Read more

Looking For A Decentralized Office Phone Solution?

Now that many organizations are vested in a remote workforce model, one of the logistical questions to consider is how to handle phone extensions. If your organization is a G Suite user, then you have a remarkably easy to implement solution ready to go in the form of Google Voice. Google Voice is a VoIP (voice over Internet protocol) service that started back in 2009 but took nearly a decade to really come into its own. If you’ve used it in the past and remember the wrinkles related to Google Meet integration, … Read more