Don’t Let Sliders and Carousels Derail Your Conversions

If you’re still considering using sliders or carousels on your website’s homepage, you likely want to reconsider. The latest research from the Baymard Institute reinforces the long-standing consensus: these elements are often implemented poorly and lead to detrimental user experience. A section of that report covers sliders/carousels and the news is the same as it has been since we’ve been writing about this topic in 2016. What really stands out in the report is their ...