Become Your Organization’s Legacy Cost Hero
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Nonprofits are always looking for ways to control costs and stretch budgets, but it never ceases to amaze at how many groups overlook some of the juiciest low hanging fruit: Total Cost of Ownership for web-based platforms. Specifically, actual out of pocket costs across multiple years to properly maintain your website, CRM, Ticketing service, email marketing account, e-commerce platform, etc. is something most groups don’t know, but would be shocked if they did. I find ...
An Arts Manager’s Checklist For Dealing With The Loss Of Net Neutrality After April 23rd
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Recent last-ditch efforts to block the repeal of net neutrality in the Senate have failed (be sure to hold your senators responsible if they voted against protecting net neutrality) so barring any unexpected developments, the Federal Communications Commission (FCC) has ordered net neutrality to end on April 23, 2018. Here’s what you should do to prepare. 1) Don’t Panic Odds are, things won’t go kaboom on April 24. Most tech insiders expect Internet Service Providers (ISP) ...
Free Resource: Getting Started With Google Analytics
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Recently, fellow ArtsHacker, Ceci Dadisman, and I enjoyed giving a presentation to attendees of the Southeastern Theatre Conference 2018 Convention on how to use Google Analytics (GA) to make data-driven improvements to website content and layouts. The session was geared toward professionals just getting into GA. Content focused on using out-of-the-box GA features and simple to implement settings changes to provide access to must-have data. Simply put, if GA seems new and a little scary, this ...
IKR? I'm keeping an eye on it and if Chrome releases an update that returns the ability to adjust the…