CTA Generator

Just In Time For The Holidays: An Update To The Interactive CTA Generator For Arts Marketers

Back in March, fellow ArtsHacker Ceci Dadisman pointed out Capacity Interactive’s CTA Generator and they recently came back with an add-on by Krisi Packer for four new calls-to-action buttons: email subscriptions, view calendar, membership join, and registration. You can go through each variation using the super fun slot machine function they’ve baked into the equation. But if you’re the impatient type, you can leverage the Google Chrome Inspect Element skills you’ve developed here to see everything ...

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Database Optimization

ArtsHacker’s Guide To Combating Post Net Neutrality Slowdowns: Database Optimization

At the heart of a website is its database. Different publishing platforms will opt for one database format over another but this installment will focus on the MySQL database management system as used inside a WordPress environment. Although most of the optimization tasks we’ll be reviewing rely on running SQL queries, we’re also include a list of WordPress plugin resources you can use for implementing some of these tasks. The good news there is none ...

Web Tech

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Image Compression

ArtsHacker’s Guide To Combating Post Net Neutrality Slowdowns: Image Compression

Among the wide array of options available for improving page load speeds and server performance, image compression is one of the most important. The best part is regardless your skillset, there are options at your disposal for making improvements. We’ll be examining both plugin based and direct methods. In most cases, you’ll be able to use one, the other, or both to maximize effectiveness. 1. Manual Image Compression One of the most common bear traps ...

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