2019 ArtsReach Slide Deck

We’re all about sharing the love, and wanted to share a copy of the session slide deck from our 2019 ArtsReach presentation on must have Google Analytics Settings. It includes the latest screenshots from Google Analytics admin panels and copious notes describing why each setting is important along with answers to typical questions that arise during the respective setup processes. It was a terrific session with an engaged group of attendees. Additional Resources In addition to all of the step-by-step goodness you’ll find in the slide deck, you can find additional tutorials … Read more

Turn Lists Into Columns With A Little CSS Magic

One of the most common content management frustration points I find clients encounter is finding an attractive way to display long lists inside webpages. For example, the ubiquitous donor list. Sure, a dozen or so names for larger donors in a bullet list looks fine but what about when you get to that $1-$99 range and you have hundred(s) of names? Fortunately, there’s a CSS trick that will let you convert regular bullet (unordered) or numbered (ordered) lists into columns without having to lift a finger. Best of all, you can still … Read more

How to Create Date-Based Automations with MailChimp

If you’re a MailChimp user and you’re not using their automation feature, you’re missing out! Automated emails can save you time and allow you to send more timely emails to your list. Let’s take a look at how you can use date criteria to create an automation. Let’s say you’re a museum and you collect the email addresses of your visitors. You want to follow up with them after their visit with a series of emails thanking them, perhaps offering a discount on a future visit, and maybe upcoming events they might … Read more

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